Word: icarex
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...losing their markets in China and the rest of Asia to the Japanese, and are being pushed increasingly hard even in Europe. For example, an official of Zeiss Ikon says that Japanese Pentax cameras sell in Switzerland, Holland and Sweden for 5% to 7% less than the comparable Zeiss Icarex-35. Export prowess has planted a flourishing Japanese business colony in Germany itself. More than 100 Japanese companies have opened European sales headquarters in Düsseldorf. The city now boasts a first-class Japanese restaurant, the Nippon-Kan, complete with kimono-clad waitresses...
...REFLEX CAMERAS. The single-lens reflex camera, the most popular machine among amateurs, was displayed in many new varieties. Zeiss unveiled its $500 single-lens Contarex Electronic with an electronically controlled shutter, and the $100 Icarex 126 equipped to use easy-loading Kodapak film. Rollei, which made the first twin-lens reflex in 1929, came out with the single-lens SL66 with a tilting lens plane that improves depth of field focusing...
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