Word: idea
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Dates: during 1960-1969
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...which seems to fit the preconceived idea we have of Madison Avenue, an image which somehow includes shark skin suits, three martini lunches, ulcers before thirty, and infernal white knights charging from our television screens. It is America's fascination with this half-myth that perhaps accounts for the wide sales (400,000) of Olgivy's book. The very title, "Confessions of an Advertising Man" indicates a delicious expose, rather than a witty Robert Morse-like "how to" book. Olgivy wryly acknowledges this, saying, "It always seems to be displayed next to biographies of whores...
...idea isn't simply to refute Banfield or be a truth squad," said Michael Reich, a first-year grad student in Economics and one of the organizers. "We should use his course as a starting point and discuss different ways of looking at the problems...
Banfield said last night that he thought the seminar was a great idea. "I'm delighted to see students taking the problems of cities seriously," he said...
...idea is to keep the paintings free from any personal touch which might be more meaningful to the artist than to a random viewer...
Warhol's style, on the other hand, is distinctly unexpressive and unindividual. As he associates his paintings to the familiar surroundings of his viewer--spatially and with the objects he represents--he also attempts to remove any sign of individual or personal involvement in production. The idea is to keep the paintings free from any personal touch which might be more meaningful to the artist than to random viewer. Some of his early pieces--like the dollar bills--are made with a rubber stamp, but more re- cently he has begun to reproduce his paintings with silk screen. For Warhol...