Word: idea
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Dates: during 1960-1969
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Openness & Objection. The opinion survey, most thorough probing ever done of public attitudes toward the schools, was made for the Charles F. Kettering Foundation, which has just launched an Institute for Development of Educational Activities (IDEA) with a $1,200,000 grant aimed at getting ideas out of research libraries and into classrooms. Eighteen California school districts have agreed to try out innovations to be suggested by IDEA'S Dr. John Goodlad, who heads the University Elementary School operated by the University of California at Los Angeles...
...prettier-girl, bigger-house sort of pride in country-somewhere along the way we've lost it . . ." While the guitar switches to something sinister and Oriental, the voice continues: "Our enemies . . . they've been putting steel wedges in the cracks in our wall of solidarity. The new idea is don't attack America, wear it down gradually . . . and did you know? It's working." Finally, over a chorus of Onward, Christian Soldiers and America, the narrator proclaims fervently: "Democracy is held together by Fourth-of-July flag-waving patriotism ... if you feel a little mist...
...speech was the idea of Allen Peltier, a Nashville newscaster, who got indignant at draft-card burners a few months ago. Now Warner Bros, has recorded it with a country-and-Western singer named Johnny Sea in the speaking part. Released on May 13, the record sold more than 250,000 copies in two weeks...
...objects have the look of an old-fashioned surrealist leg pull. Carl Andre's Lever, for instance, is 100 ordinary firebricks laid on the floor in a straight line. Sol Lewitt's No Title is a 6-ft.-sq. jungle gym of white painted wood (the idea is to look through the structure, not at it). But essentially the new minimalart movement announces that the engineers have now decided to make art their playground.* Much as the pop artists were recruited from the ranks of commercial and advertising artists, the basic-structure boys use the industrial-design field...
...editors of The Carleton Miscellany had what they thought was a splendid idea. Why not ask the editors of other "little magazines" what they thought they were really accomplishing? Perhaps the answers would contain some thing "interesting" or "revealing" or "important." In high hopes, the Carleton College intellectuals circulated a questioning letter among their fellows- the men who put out those literary-intellectual reviews that cater to a few thousand readers. The answers were certainly revealing...