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...come up with the idea for the book? Hamilton: Well, Scott and I are friends. We look very similar to marketers. But if you go a little deeper, you find that we approach life very differently. Scott's never voted. I vote in every election, and I have my kids come with me to hand out literature at the polls. He doesn't like team sports, whereas I'm a baseball coach. We wanted to explore people's decision-making styles. We came up with a model that can predict things that normal demographics can't - whether...

Author: /time Magazine | Title: How We Make Decisions | 11/12/2009 | See Source »

...website. The post offered a sharp criticism of Harvard FML, a creation of the Harvard Voice, and lampooned Harvard FMLs often mundane posts. The author even recommended that a "my life is average" site might have been more accurate—not exactly the first time this idea has been proposed...

Author: By Eric P. Newcomer, CRIMSON STAFF WRITER | Title: We Promise Our Lives Suck... | 11/11/2009 | See Source »

...such joint units currently exist. The press has been led to a model town in Helmand, where counterinsurgency seems to be working - but it's an all-American operation. There are no Afghans to take over when we leave, which means the effort is a mirage. And the idea that illiterate and tribal Afghans can be trained into soldiers and police officers remains more a hope than a fact. (See pictures of the U.S. Marines' offensive in Afghanistan...

Author: /time Magazine | Title: Why Did the Iraq Surge Work? | 11/11/2009 | See Source »

...course, the idea that shoplifting is a victimless crime is easier to believe when the prey involved is a faceless business - or better yet, an international retail chain. In reality, however, shoplifting comes back to bite all consumers in the billfold in the same way that higher plane tickets do when airlines face increasing gas prices. Anytime businesses have to absorb a cost, they pass it along to their clients in some form or another. Retailers make up the money lost to shoplifting by marking up the prices of their goods. According to the Center for Retail Research, this ended...

Author: /time Magazine | Title: Recession Sparks Global Shoplifting Spree | 11/11/2009 | See Source »

...normalization, according to the constitution, Kirkuk - and other areas with large Kurdish populations in four Iraqi governorates - should then hold a referendum to determine whether they should continue to be administered by Baghdad or be ruled by the Kurdistan Regional Government. It may have been constitutionally mandated, but the idea of forcibly resettling Kirkuk's Arab population was unthinkable while Iraq was in the grip of a Sunni-Arab insurgency and a Shi'ite-Sunni civil war, and that became the excuse for the al-Maliki government to allow several referendum deadlines to pass...

Author: /time Magazine | Title: Iraq Elections Set, but Kurdish Tensions Remain | 11/10/2009 | See Source »

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