Word: idea
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...revelation: now is the moment to get back in - and stake your claim. At 41, he did not expect to be driving around Cape Coral in an old church bus that he bought off Craigslist, painted dollar green and emblazoned with the motto "ForeclosureToursRUs.com." But most people had no idea how to buy a house from a bank, and many were too scared to try, so he decided to lead tours of the new economic frontier. He is a revivalist for this apocalyptic age, living an American story as old as the pilgrims and the 49ers and every pioneer...
...pricing would have helped unclog New York's sclerotic traffic, which now costs the city $13 billion a year in lost economic productivity and dirties New York's air, which is more polluted than that of any other city in the country besides Los Angeles. "It's an essential idea," says Steven Cohen, executive director of Columbia University's Earth Institute. (See the top 10 green ideas...
Speaking of change, I recommend Michael Grunwald's fascinating and exclusive story about how the President and his team are using behavioral science to facilitate change in America. Their strategy is based on the idea that social science can guide people to make better and healthier choices for themselves, whether it means buying that long-lasting lightbulb or shunning that Twinkie. Facilitating change harnesses some principles that behavioral scientists have known for decades: we're a lot more irrational than we realize; we avoid pain more than we seek comfort; we tend to stick with the status...
Americans took some lessons from Columbine, though not always the right ones. Colorado tightened restrictions on gun sales at gun shows ... but national legislation died in Congress. An epidemic of profiling swept U.S. high schools, but it was based largely on the erroneous idea that the killers were bullied outcasts. Armed-standoff tactics changed too. SWAT teams are now more likely to rush into a building and take down shooters immediately rather than establishing a perimeter and waiting for more information. That strategy may have saved lives at Virginia Tech, where in 2007, Cho Seung-Hui killed 32. (See pictures...
...eager rabbits started contemplating ideas for Spring Formal, the idea of holding it at Top of the Hub, at the zenith of the Prudential Tower--“the premiere location in Boston" according to one Leverett resident--quickly gained attention and popularity...