Word: ideas
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Dates: during 1990-1999
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...imagination that essentially said very early on, 'That sounds like just the right idea--and I'd like to help,'" Rudenstine continued...
...Democratic Party," says the blunt, sometimes blustery Malcolm, 49. Once a staff member in Jimmy Carter's White House, she founded EMILY--short for "Early Money Is Like Yeast (it makes the dough rise)"--in 1985 because she was disgusted by how few women were getting elected. Her idea was simple: recruit, train and endorse pro-choice Democratic women candidates, then get women around the country to give them money and votes. EMILY holds seminars for candidates, campaign managers and press secretaries --grueling,16-hour-a-day simulations that battle-harden the players--and bundles small contributions to enormous effect...
...modeled on emily's 1994 California effort, when it targeted 902,000 "angry" women voters, Democrats who don't often vote, and got half of them to cast ballots. The drive is credited with keeping Senator Dianne Feinstein and Representative Jane Harman in office. This time, Malcolm says, the idea is to help both male and female Democrats, "from the school board to the White House." Her operatives use focus groups to hone a message, then find targets by matching voter names to demographic profiles bought from local vendors. Malcolm thinks the techniques will make the difference for Clinton...
...Freemen-style seminars around the country, even listeners unmoved by the talk about Jews bringing blacks to America to destroy it could be hooked by the talk that their debts were a legal illusion. Some Garfield County ranchers and farmers discovered the Freemen idea in 1992, when they attended an invitation-only seminar in Great Falls, Montana. It was organized by Roy Schwasinger, founder of We the People, one of several organizations promoting Freemen-style ideologies and fraud schemes. Depending on his audience, Schwasinger told listeners that either the Federal Government or the U.S. banking system had lost a class...
...physicists eventually became intrigued with a third idea. Perhaps some electron neutrinos were switching identities, changing by a process called oscillation into muon or tau neutrinos (the two other varieties) en route to Earth. If so, existing detectors could never see them. And while some of the fine print in the laws of physics says that a massless neutrino can't change its stripes, a neutrino with even a tiny bit of mass might. If neutrinos have mass, they can change; conversely, if they can change, they must have mass, despite what textbooks have been saying for decades...