Word: ids
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Dates: during 1950-1959
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...began when Los Angeles station KCOP-TV (Channel 13) brought in a beauty queen to do the Philco commercials in place of Oscar's ailing wife June. Oscar had expected to do the commercials himself, and this "humiliation" shook him from id to toe. He was rude, hustled her off-camera before she could make her sales pitch, was notified within minutes that Philco had canceled sponsorship of the show. In a rage, Oscar launched into an on-the-air assault on Philco, urged his audience not to buy Philco until the company returned to his program...
Beetle-browed Leo Burnett, 66, chairman of Chicago's Leo Burnett Co. Inc., is a fast-moving adman who looks and acts much younger than his age. In 22 years he has expanded his agency billings from $1,000,000 to $80 million, captured the No. ID spot in domestic billing among U.S. agencies...
...establish a position." Air Force Secretary James H. Douglas admitted that the Directorate of Astronautics had indeed been set up "prematurely" and "contrary to assurances." oint was that the Pentagon intends soon ) set up its own Advanced Research Projects Agency (TIME, Dec. 16) designed both to develop fantasy weapons id to minimize service rivalries and headline-grabbing. The Air Force will wait, said Secretary Douglas, until its own space plans can be "coordinated with the specific plans for the new agency...
Progoff quotes Freud as admitting that "certain practices of mystics may succeed in upsetting the normal relations between the different regions of the mind," so that the senses are "able to grasp relations in the deeper layers of the ego and the id." In his own analysis, Progoff regards the process described in The Cloud of Unknowing as a drawing back of all "attachments or projections, whether they are valid or false," which leads to "a deliberate attrition of consciousness." In turn, this results in a greatly increased activity of the unconscious. At this point the individual begins...
Cinemale Marlon Brando, in a New Yorker profile by wispy-banged Author Truman Capote, recalled the late Cinemactor James Dean: "He had an idée fixe about me. Whatever I did he did. He was always trying to get close to me. He used to call up. I'd listen to him talking to the answering service, asking for me, leaving messages. But I never spoke up. I never called him back . . . When I finally met Dean, it was at a party. Where he was throwing himself around, acting the madman ... I took him aside and asked...