Word: ifs
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Dates: during 1970-1979
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Necessity forces creativity, in Grossman's view. Necessity was the ultimate energy source that propelled him into leasing. The family auto dealership had branched out so widely in the early 1960s that Chevrolet would not grant it more franchises in greater Minneapolis. But Grossman figured out that he could...
Grossman hires young, hungry executives and believes in giving them the opportunity to fail. Only if they are willing to take chances, he feels, will they produce ideas. "I cannot ever remember telling a manager, 'Now, you can't do this.' Instead, I might say, 'If...
"But if he does," says Grossman, "he learns a whole lot. He also gains a certain confidence in the company because it backed him up. We have to be damn sure that we don't make anybody so scared that he will be afraid to float a suggestion or...
Putting back some humanity can also help efficiency. After only 90 days on the job, every new headquarters employee at Gelco has to be comprehensively interviewed: How do you like what you are doing? What can we do to make your job better? Says Bud Grossman: "We are involving our...
A fluorocarbon mixture, Fluosol can dissolve and carry vast amounts of oxygen, thus doing the work of blood while giving the body a chance to replenish its own supply. The Fluosol is gradually excreted; after 65 days, half of it is gone. Developed in Japan at Kobe University and the...