Word: imac
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Dates: during 2000-2009
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...overstating it a lot. But it's hard to remain impassive when you're sitting within the reality-distortion field that surrounds Apple's evangelical CEO when he's obsessing about the dazzling, never-seen-anything-like-it, ultra-top secret computer perched before him. This is the new iMac, the long-awaited successor to the best-selling, candy-colored, all-in-one computer that revived Apple's consumer sales and signaled that the boss and co-founder was back and badder than ever. This new iMac, Jobs says, "is the best thing we've ever done...
...iMac, which TIME took for an exclusive test run recently and which will be unveiled at the annual Macworld convention in San Francisco this week, could be just the thing. Like many PCs today, the new iMac is built around a flat-panel display. But instead of taking up precious desk space like a typical flat monitor, the iMac's 15-in. screen floats in the air, attached to a jointed, chrome-pipe neck. It's also rimmed by a "halo," a translucent plastic frame that makes you want to pull it toward you--or push...
EXPENSIVE $399 APPLE IPOD Once again, the folks who brought us the iMac have seized the design-and-engineering high ground. The elegant, stunningly easy-to-use iPod is the size of a deck of cards yet can hold 1,000 songs. Apple can't say if or when it will let Windows users join the fun. www.apple.com/ipod...
...owning majority, however, you're out of luck--for now. Jobs has not ruled out producing Windows-compatible versions of iPod, but making tools for operating systems other than his own has never been his style. Better to hope iPod shakes up the MP3 industry the way the iMac shook up the makers of boxy beige PCs. There will probably be lots of generic cut-price, cross-platform knock-offs of the iPod by Christmas...
...side--looked at first like another computing coup for chairman Steve Jobs, but it never quite caught on. It was too expensive (about $1,300) and too low powered, and users complained that its touch-sensitive power switch caused unintentional shutdowns. At least we still have the flower-power iMac...