Word: imaginex
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...want to do business in China, call Balbina Wong. The deputy chairman and CEO of luxury-brand management and distribution group ImagineX, as well as its retail-management sister company the Walton Brown Group, Wong, 64, has played a pivotal role in the expansion plans of brands like Ferragamo, Hugo Boss, Marc Jacobs, DKNY, Tumi and Coach into what is predicted to become the world's biggest luxury market...
From headquarters in Hong Kong and regional offices in mainland China, ImagineX (part of the Lane Crawford Joyce Group) represents 23 high-end fashion, lifestyle and beauty brands in more than 360 points of sale in greater China (including Hong Kong and Taiwan). But it doesn't stop there. While, for example, Prada and Gucci are not on her books anymore, it was Wong who provided the springboard for both into mainland China, and she continues an association as their landlord through the Walton Brown Group's shopping malls, the most prestigious of which are specialty designer stores called Maison...
...Ferragamo and eventually into fashion. Soon she was the brand's distributor for Hong Kong before moving to New York City to run Ferragamo's U.S. flagship stores. But sensing the potential of China, Wong moved back to Hong Kong in 1992 and became the founding shareholder in ImagineX. By 1994 she had opened the first Maison Mode store in Shanghai. "Right up until 2000, ImagineX did not make money," Wong admits. "One must look at China long term." Her sights are now set beyond the big cities of Shanghai, Beijing and Hangzhou. "Chongqing is one of the most populated...
| 1 |