Word: impala
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Dates: during 1960-1969
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...sold, but they often go at prices well below the cleanup levels. Most dealers get a 50 rebate from the manufacturer for every mile shown on the speedometers of their demonstration cars, and they may be willing to pass on the saving to the customer. A $3,100 Chevrolet Impala with 5,000 miles, for example, may cost the dealer only $2,075, since he gets a $250 allowance for the mileage on top of his usual $775 discount on the car. One possible drawback to buying demonstration cars is that the warranty coverage has been shortened by several months...
...promise of beauty, not cosmetics; oral gratification, not cigarettes. Depthwise, baking a cake is supposedly a re- enactment of childbirth and shaving a form of castration. Speed and performance, or a sense of male power, are blatantly stressed in automobile commercials. Cars become wild animals or fish Wildcat, Impala, Cougar, Stingray, Barracuda. When a man slips behind the wheel humming "Only Mustang makes it happen," he, too, becomes a big ripsnorting stud. Ridiculous? Well, whoever heard of a car called the Aardvark or the Pussycat...
Whipping along an Indiana highway at about 115 m.p.h., Michael Bigham's 1960 Chevrolet Impala smashed into the rear of a car going 55. Since Bigham was clearly liable for the accident, his insurance company settled with the injured driver and passengers in the other car. But one passenger was not satisfied. Contending that the manufacturer "should have foreseen that the auto mobile would, in fact, be driven at excessive and unlawful speed to the risk of the public," Philip Michael Schemel sued General Motors on the un usual ground of negligence in building a vehicle that would...
...After four decades, its heroes and heroines look as comically self-conscious as silent-movie characters, trying to gather their rosebuds in vigorous deadpan. What comes through most clearly is the sentimentality lurking beneath. Hemingway, hard as nails on the outside but soft as a baby impala on the inside, was an archetypical son of the era. And Dorothy Parker, who died last week of a heart attack at 73, was one of its most representative daughters...
...putting it at a much more competitive $66, while Chrysler came down to $68. Thus, in the high-volume four-door field, the first raises had put suggested prices for Chrysler's Fury III at $2,802, Ford's Galaxie at $2,786-until G.M.'s Impala came out at only $2,723. Now, the Fury III will go for $2,746 and the Galaxie...