Word: incas
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Dates: during 1970-1979
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...Banjo Band and drawings for a radio-controlled miniature tractor-trailer for someone's lucky kid; and, of course, Mack Trucks' elegant soirée in the Trianon Ballroom, where a giant golden statue of its famous symbol, a bulldog, was displayed on the stage like an Inca god. At each convention Mack gives away 4,000 stuffed bulldogs, each year a little different; they are considered collectors' items. As a host at the Sears, Roebuck disco room celebration said, "It doesn't matter how much it costs. We are here to give our customers...
...Alexander Leaf, Harvard professor of clinical medicine, whose 1973 National Geographic article and 1975 book Youth in Old Age did much to advance the legend of Vilcabamba's oldsters, ruefully said that it was apparently all a hoax. Vilcabamba ("Sacred Valley" in the Inca tongue), it now appears, has no more senior citizens per capita than other Andean towns. In fact, the revelations of such gerontological high jinks are remarkably similar to earlier reports from Soviet scientists that some of their old folks may not be as ancient as they claim...
...Spanish who reached Peru in the 16th century were primarily interested in gold. But later visitors have been even more impressed with the Inca highway system, stretching from the ancient capital at Cuzco north into Colombia and south well into Chile. Paved with massive, hand-hewn blocks of stone, the roads have survived the centuries all but intact. The Route of the Incas by Jacques Soustelle (Viking; unpaged; $35) evokes the grandeur of the vanished Inca empire and explains why a people who never used the wheel built such a road network. Hans Silvester's striking photographs capture...
...animals, and therefore miserable men." Thompson's book is not only the standard biography of Morris; it makes us realize, as no other writer has done, how completely admirable a man this Victorian was - how consistent, how honest to himself and others, how inca pable of cruelty or jargon and, above all, how free. Robert Hughes
...hosts' home, a variety of alcoholic beverages served at the party was unusual. Most of the time we drank nothing stronger than Inca Kola. A piss-yellow soft drink with the taste of bubble gum, Inca Kola manages to more than hold its own against the foreign invader, Coke. In Peru soft drinks are chugged rapidly at a gulp. For this style of drinking Coca Cola has too much gas, something which the company's South American executives either don't know or are unwilling to change...