Word: indianism
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...been granted the Empire in order to convert Hindus and Muslims to the "true faith." On the other side, a growing number of India's Muslims were turning to a more orthodox form of Islam and dreaming of declaring jihad against the British. In May 1857, thousands of sepoys (Indian soldiers) serving in the British army mutinied, mainly due to fears that the British were out to corrupt Islam and Hinduism. The revolt may have been inevitable, but what was wholly unexpected was that the mutineers, in their search for a leader, would turn to an institution that had been...
...Customer satisfaction forms, suggestion boxes and service surveys are more ubiquitous in India than anywhere else I've been. In hotels, at restaurants, on flights, Indian companies seem obsessed with tracking what you think of them and how they might improve. Don't get me wrong, I love filling in those little circles (Excellent, Good, Average, Poor) and am even what you might call a service obsessive: On occasion I'll go so far as to add in my own categories if I think the grades offered are too limiting - what else can you do if the service was better...
...market of supply and there's a lot more competition, so businesses have to be much more customer-focused." Sridevi Rao, an associate vice president at the research firm IMRB International in Mumbai, agrees. As new retail, telecom, credit card and airline businesses slug it out in the booming Indian market, she says, "players in these sectors are still in the process of standardizing service delivery while at the same time having to put up with strong competition from multiple service providers. In such a scenario it is inevitable that feedback is crucial to benchmark and improve service standards...
Saraf should know. Born in Bihar of a successful merchant family, he was the very embodiment of India's technology-fueled future, studying and later teaching science at Delhi's prestigious Indian Institute of Technology. He also spent time at Berkeley, where he met the American who is now his wife and the mother of their infant daughter. "I have an uncle who owns shops in Chandni Chowk," says Saraf, 37, from his home in San Jose, California. "When I was in high school, I lived above one of them. I actually saw some of the incidents in the book...
...wondered, What if he won? There are a number of films, like Mr. Smith Goes to Washington, in which a golden-hearted fool has an awkward brush with the levers of government. Those films usually end with a warm and fuzzy feeling. Obviously, I do not hold Indian democracy to such high standards...