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That may be about to change. Around the middle of next year, Indian automobile manufacturer Tata Motors intends to launch a new model that will be so inexpensive, the company hopes it will trigger a revolution in car ownership, not just in India but throughout the developing world. The planned vehicle is called the "One-Lakh Car" because, Tata says, the rear-engine, 600-cc, four-door sedan will cost a lakh, or 100,000 rupees. At current exchange rates, the sticker price would be the equivalent of about $2,500. That's $3,000 less than India's current...
When Tata first suggested an ultra-cheap car a few years ago, other manufacturers scoffed, saying the project was a pipe dream. But if Tata lures away even 10% of the 6.5 million Indians who buy motorbikes every year, not only will it have a hit on its hands, it also will have expanded India's car market by more than half. Competitors aren't willing to cede that kind of market share without a fight. Carlos Ghosn, head of Renault-Nissan, recently announced that his company was looking at building a $3,000 car in India. Fiat, General Motors...
Building ultra-cheap cars is possible in large part because of low manufacturing costs in developing countries. Tata and other Indian automakers estimate that their engineering costs alone are about half what they would be in Europe or the U.S. At the same time, Tata has tapped the skills of Italy's Fiat, with which it has a joint venture in India, and of engine designers from Britain's West Midlands region, some of whom had been jobless after closures in Britain's auto industry over the past few years. Indian producers are relentless cost cutters. Many, including Tata...
...contemporary documentaries screening in Cambridge this weekend as part of the United Nations Association Traveling Film Festival. The films, chosen from around 400 submissions last October, deal with present-day issues around the world—from civil war in Colombia and the aftermath of the 2004 Indian Ocean tsunami to an HIV-positive orphan in China and a group of Sierra Leonean refugee musicians. The opening screening will take place at the Kennedy School of Government. The subsequent 14 films, grouped into six thematic sessions, will play at the Brattle Theatre this weekend. Seven of the filmmakers will attend...
...Indian...