Word: indirections
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...Deductions. The third factor in advertising's transition was indirect Government pressure. Any firm is entitled to tax-deduct, as a business expense, any reasonable amount of advertising expenditure. In the Treasury Department's hands is the power to say what amount is "reasonable." Businesses with no civilian goods to sell in wartime knew the Treasury would fix an unsentimental eye on large amounts of money spent to advertise products no longer being produced. And businesses still making civilian products also knew that the Treasury, aware of inflation, would look down its nose at advertising urging people...
Crowned last week was the cleverest, scrappiest U.S. railroad king of the New Deal era. The new king was ruddy-faced, grey-haired, Chesapeake & Ohio Railway Chairman Robert Ralph Young, 45, who has direct or indirect control of 23,000 miles of track rambling through 21 States...
Since World War II began, General Carpenter has lost direct contact with the Salvation Army in 20 of the 94 countries in his worldwide command, but by indirect means he knows that the work still goes on. Only in Italy has the Army been suppressed. In Germany and Japan it still has German and Japanese officers. Some 200 U.S. and British Salvation Army officers are now Axis prisoners or have been interned-including Colonel Mary Booth (granddaughter of Founder William Booth), Army commander in Belgium...
...except for first-floor visits to pay dues, basement trips to bowl), see a façade of marble and glass brick, electric eyes to signal fouls by bowlers, a cocktail lounge with mahogany bar and deeply cushioned leather seats-a colossus of chrome and indirect lighting. Total cost...
...Indirect transfusions have been of greatest importance in saving lives in Britain, according to Walter, who is technical director of the blood donation center in Boston. A supply of blood plasma on reserve in this country may save the lives of a many American soldiers who have been badly wounded...