Word: infinia
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Dates: during 1996-1996
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...Toshiba Infinia...
...drives, with an occasional dip toward better design. Toshiba, however, wowed the crowded desktop dance floor with a balletic new product that blends the functions of a computer with the capabilities of TV and stereo. With its radical design, innovative features and ability to attract a crowd, the Infinia Home PC is a critical...
...easy to see why. The charcoal black Infinia (priced from $2,148 to $3,548) resembles an arresting 2001: A Space Odyssey-type monolith. Toshiba has included the usual alphabet soup of goodies: 17-in. monitors, Pentium/200 processors, 32-MB ram and 8X CD-ROM drives. The mix creates a superb AV package, controlled by a large, hi-fi-like volume knob, an addition long overdue...
...market, so they went to work on a desktop version (laptops, pricey and difficult to upgrade, currently account for only some 20% of computers). "A lot of it was discussion around life-style and ease of use," says Ron Smith, a Toshiba marketing V.P., describing the development of the Infinia. "The concept was to design it for real people who are used to using stereos...
Although Toshiba won't divulge numbers, it says that Infinia, which hit store shelves in September, is selling better than expected. PC Magazine executive editor Bill Howard says he could have guessed as much: "If you're going to go beyond the 35 million or so people using PCs now, the technology has got to be easier--they're still too darn hard to use." We'll sing along with that...