Word: inflexxion
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Dates: during 2000-2009
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...website, created by Inflexxion, Inc. in Newton, Mass.—a company which also designed the anti drunk-driving webpage “Crash Site”—asks students to complete a “risk-assessment” profile. Users are given immediate feedback which compares their alcohol consumption to that of the national average based on gender, race, class, athletic participation and involvement in fraternities or sororities...
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