Word: ings
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Last week, the Chamber of Commerce and the mayor of Colorado Springs, which lies on the plain below Pikes Peak, uncorked a magnificent scheme to build a tomb for Zeb Pike on the mountaintop he never reached. Colorado papers, scent ing another tourist attraction, played the story big; the Colorado delegation in Congress whooped it up. Said a Chamber of Commerce official: "If we can just get old Zeb and add him to the rest of the stuff we got here, it'll mean millions, boy, millions...
...American Tobacco Co., which he headed for 20 years, the late George Washington (Lucky Strike) Hill left some famous slogans and a poser: How would the company do without his lurid, armor-piercing salesmanship? Part of the solution was left to George Washington Hill Jr., whose loud advertis ing talents were learned from his father...
...vice president in charge of advertising since 1938, young George had worked hand in glove with old George in perfect ing the technique of noisy repetition (L.S.M.F.T. and the auctioneer's chant) which was credited with keeping Lucky Strikes on top of the cigarette market...
Early, pre-season snows in northern New England and Canada plus poor ski-ing conditions around Cambridge before vacation proved a handicap to the ski team and skidded them into sixth place among ten competitors at the annual intercollegiate meet at Lake Placid over New Years...
...pairs, to read him their essays in his handsome, white-paneled college room overlooking the deer park, or (when there is not enough coal or wood to keep it warm) in his tiny, book-crammed inner study. Lewis has informed the BBC that he is through with radiorat-ing, for an indefinite period. He has no immediate plans for further "popular" books, fantastic or theological. But Lewis admirers may not have too long to wait...