Word: ink
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Dates: during 1960-1969
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...tool is transparent if the user is aware of the problem he is trying to solve, not of the mechanics of the operation. When you write, for example, you don't worry about the way the paper was made or how your pen works (unless it runs out of ink). When you make a phone call, you are hardly conscious of the complex path followed by the electrical impulses. Only if the line is busy do you appreciate the vehicle of communication...
...tatsu's Waterfowls in Lotus Pond is also a kakemono, or hanging scroll, mounted on silk, that shows the development of Japanese art into the early 17th century. Its impressionistic look stems from the artist's technique, known as tarashikomi, the brushing on of successive tones of ink while the underlying ones are wet. Appropriately for "bird's-eye" perspective, the bird below may be smaller than the lotus blossoms above, but the viewer reads it as floating in the foreground...
...industry, where the big get bigger and the small tend to get squeezed out, the Studebaker Corp. in 1963 tried a brave departure. Bathed in $80 million of red ink after eight years of declining sales and expensive overhead at its antiquated South Bend plants, it moved assembly lines across the border to a more efficient subsidiary in Hamilton, Ontario. In its U.S. operation, the company needed to sell 115,000 cars a year to break even, was falling short of the mark. In Canada, with lower production costs, the make-money sales point was 20,000 cars a year...
...China, they have no chop suey; in Italy, you have to hunt to find a pizza with mushrooms; in Wales, a Welsh rabbit is only a rabbit; in Turkey, there are no turkeys; in Daiquiri (Cuba), it is almost impossible to find a daiquiri; India ink is made in China or Japan; in Spain, there is no Spanish rice...
...Lord Coal managed to turn a modest $3.9 million profit, but rising competition, casual labor practices and overoptimistic expansion soon reddened the ink again. "If we were a private corporation," admits Robens, "the stockholders would have been bankrupt a long time ago." The government's protective measures (a virtual ban on coal imports, a twopence-per-gallon tax on oil) have been to no avail. And, despite promises that they will get new jobs, the 120,000 miners who will be thrown out of work by the pit closures are no longer sure that Alf Robens is their best...