Word: inks
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Dates: during 1940-1949
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...their prospectus, the editors of the new magazine declared that they were taking on "the greatest journalistic assignment in history"-to mirror industrial civilization in ink and paper. They could hardly have picked a worse time. In the stormy winter of 1930 nobody could guarantee that either the civilization or the fledgling FORTUNE would long survive...
...Seal & Red Ink. In its heyday, Continental powered hundreds of models of independent automobiles with its famous "Red Seal" engines. But it was on the downgrade in 1931 when onetime Mechanic Jack Reese came in as purchasing agent; only a million-dollar RFC loan saved it from bankruptcy. In 1939, when Continental lost $215,165 on $7,000,000 in sales, RFC forced a reorganization and insisted that cost-conscious Jack Reese run the company...
...suggest, they had a surprise coming. Billy's first businesslike solution for management problems was to save part of last year's $220,000 loss by lopping off four of the Met's five managers. As for General Manager Edward Johnson, "the mess of red ink on your books ought to tell you that Eddie is badly miscast as bossman of a setup which features 600 Tallulah Bank-heads and a dozen John L. Lewises . . . [but] if he's used only as artistic director, he's well worth his keep...
...York, Chicago, Pittsburgh and Minneapolis, figures that this year's net may go as low as $500,000 (its boom-peak net: $2,000,000 in 1946). For many a smaller company, trying to meet more than doubled postwar costs on prewar fares, the slump means red ink...
...about $67.4 million a year), much less than the additional 5.6% the railroads had asked. Nevertheless, the roads were feeling a lot better. Example: in June, the Pennsylvania netted some $8,000,000, almost triple the May profit. It was enough to wipe out four previous months of red ink and put the road in the black for the half year...