Word: inkwellâ
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Even so, the custodians of the inkwell???the producers, directors and theater owners?disagree noisily over just how successful Broadway is, and what that success means. Bernard Jacobs, who with his partner Gerald Schoenfeld helped restore to grandeur the venerable Shubert Organization ?and with it much of Broadway?sees a cloud in the silver lining. "As grosses increase," says Jacobs, "so do costs. Move the decimal point over a few digits, and you're in the same place you were 54 years ago." In 1927, he notes, a straight play could be produced...
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