Word: insing
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They were the original movies your mother didn't want you to see. For half a century exploitation films--a robust compromise between stag loops and major-studio product--would grind away in Main Street fleabags and drive-ins, inflicting their lurid, no-budget fantasies on generations of bored salesmen...
"He knows the ins and outs of the restaurant business," she said. "He's even looking into taking some classes at a junior college."
I always found this attitude puzzling, because I don't feel that my experience as a Crimson editor has been especially daunting. During the 1960s, black students were beaten and jailed for holding sit-ins in segregated establishments, and I believe that such examples of boldness, moral conviction and fortitude...
Tom Chappell, CEO of Tom's, shuts down his factory four times a year at a cost of $100,000 each time, to ensure that all employees attend meetings that frequently center on the environment and other social issues. He and like-minded leaders view profits as a product of...
PRACTICING WHAT THEY PREACH On the next level is what marketing expert Carol Cone, CEO of Cone Communications, calls "passion branders." They are companies with a long-term commitment to a cause. They not only raise money but also walk the walk of deeply interested parties. If they sponsor environmental...