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Nowadays, you don't have love handles, puppy fat or a spare tire-you're overweight or obese. And obesity is a disease. That's the term of choice, anyway, for health authorities such as the Australasian Society for the Study of Obesity, which says obesity "is a complex and...

Author: /time Magazine | Title: Bent Out of Shape | 9/11/2006 | See Source »

Others worry that the preoccupation with obesity will discourage people from thinking about their health in a balanced way. More than 80% of cardiovascular disease is explainable by some combination of smoking, high blood pressure, high cholesterol, obesity, diabetes and sedentary living (being male works against you, too). Generally, the...

Author: /time Magazine | Title: Bent Out of Shape | 9/11/2006 | See Source »

Skeptics argue that far from being a fact, the obesity epidemic is a potpourri of scientific, moral and ideological assumptions. One of these-that fat is bad and will eventually make you sick-ignores evidence that high BMI is associated with lower incidence of numerous diseases and syndromes, including some...

Author: /time Magazine | Title: Bent Out of Shape | 9/11/2006 | See Source »

Marketers' use of neuroscience technologies has alarmed some consumer groups, mainly in the U.S., who fear it could lead to the discovery of an inner "buy button," which when pressed will turn us into robotic shoppers. Gary Ruskin, executive director of Commercial Alert, an advertising watchdog group, says if neuromarketing...

Author: /time Magazine | Title: Brain Sells | 9/10/2006 | See Source »

But that's a tougher goal than it seems. Just look at the set of new pitching rules that Little League is putting into effect for the 2007 season. After decades of trying to prevent injuries by limiting pitchers to six innings a game--which could result in anywhere from...

Author: /time Magazine | Title: How We're Harming Young Athletes | 9/10/2006 | See Source »

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