Word: insulters
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While Gen Xers may be avid shoppers and dominate the market for designer jeans and expensive sneakers, they are as skeptical of the media as they are of politics. The hippest ads tap into their hostility toward hype. "Don't insult our intelligence," read one Nike magazine spread. "Tell us what it is. Tell us what it does. And don't play the national anthem while you do it." Sprite rocketed from seventh to fourth best-selling soft drink after scrapping its schmaltzy jingle, "I Like the Sprite in You," in 1994 in favor of the slogan "Image is nothing...
...PALC spokesperson called the Corporation's decision "morally irresponsible" and added that the fact-finder plan was "meaningless at best and an insult at worst...
...raced home too quickly from Europe after World War I and had to return, at much greater cost, to fight World War II. They will explain how enlargement will anchor the U.S. in Europe, and trumpet that last week's agreement with Moscow was neither a sop nor an insult but an opportunity Russia should seize. And they will be right...
...Brown's Dining Services] try to experiment with ethnic dishes," says Bapat. "They're an insult to my Indian heritage...
...affectionately called, is sports radio with a vengeance. He implores his callers to "Have a take and don't suck." This means, if you are going to call, have something insightful, humorous or interesting to say, or don't call at all. Rome isn't afraid to crackback (insult) an athlete, an executive or one of his favorite Clones (regular callers...