Word: intel
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Dates: during 2000-2009
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...Intel may dominate the market for computer chips, but Texas Instruments is the world's largest manufacturer of chips for cell phones. TIME's Dallas bureau chief Cathy Booth Thomas talked to Tom Engibous, chairman of the company, about the future of the technology industry, the declining number of engineering graduates and what he sees as the nation's looming deficit in innovation...
...last thing you would expect to hear Paul Otellini praising is an Apple product. Otellini, 54, is the incoming CEO at Intel, the chipmaker that along with Microsoft has ruled the PC world for much of the past 20 years and has pushed the Macintosh platform to the fringes of market share. Yet when Otellini outlines his company's new strategy, the first product
...iPod?" Otellini asks, and his answer sounds strange from the mouth of a man with the well-manicured looks of a successful accountant. "It's my music machine, man. That's what you want. This," and here he gestures to a laptop across the conference room at Intel headquarters, "is my content machine. That [desktop] PC is my productivity machine. You have to start by thinking about the things people want to do with computers and work backward...
That may sound like a simple enough statement, but it represents a profound revolution in the way the Santa Clara, Calif., chipmaker--long the powerhouse of Silicon Valley--does business. Forty years ago this April, Intel co-founder Gordon Moore predicted that given advances in transistor miniaturization, computer processors should double in speed every 18 months. Not only did Moore's law become the most trustworthy truism in technology, it was also the rock on which all Intel marketing was founded. Why did you need a PC with an Intel Pentium II processor? Because it was four times as fast...
DAVE O'REILLY: I hope that people would be happy. When you see high profits from a California-based company, the media is usually complimentary. They say, "Look what Intel did!", or whatever. So why isn't it a good thing for us to have strong profits when we provide so much employment, pay so much in taxes, and we're a positive force in the community...