Word: intell
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...fanatically loyal users who will give up their Macs only when you pry their one-button mice from their cold, dead fingers. But Apple's annual revenues have dropped from $8 billion to less than $6 billion, and the company continues to lose market share to the Microsoft-Intel-dominated world. A little more than 4% of new PCs sold in the U.S. are Macs. (Don't ask about worldwide sales, where Apple has actually slipped to less than 3% of the market, from 5.2% five years ago.) With Microsoft's antitrust troubles tabled for now and a new operating...
...Kelly: Well narrowly put, it is the person who most affected events. But we tend to take a longer-range view of who should be the Person of the Year. So one year we chose an AIDS researcher; another year we chose Andy Grove, the head of Intel. And those two folks were not the biggest newsmakers of the year, but we thought their impact would be something people would talk about 10 or 20 years from...
...packed day in Silicon Valley, he revealed the Segway to officials from San Francisco International Airport, the California department of transportation, the city of Palo Alto, Stanford University and Cisco Systems CEO John Chambers. Especially gratifying to Kamen was the reaction of Andy Grove, the chairman of Intel and, unlike so many Silicon Valley boosters, a bone-deep skeptic. Perched tentatively on the machine, the 65-year-old Grove was rolling slowly along when Doerr ambled over and pushed him in the chest. When the Segway kept him from losing his balance, Grove emitted a distinctly un-Grove-like giggle...
...border in the middle of the night and then sailed to America. In New York City, he Americanized his name to Andrew S. Grove--Andy Grove. This immigrant's story has a gaudily triumphant sequel. In the fullness of the American dream, Grove became one of the founders of Intel (he's now chairman of the company, the world's largest maker of semiconductors), a pioneer of the information revolution and in 1997 TIME's Man of the Year...
...effort to market the car in Spanish-speaking countries--where no va means "doesn't go"--is a legendary blunder. And cross-language advertising is a bigger challenge than ever, as the first American company that tries to use the word pet in a French ad will find out. Intel is known for its cutting-edge technology, but the original translation of its Pentium IV chip was too edgy for Koreans; it means "chip of death." Kentucky Fried Chicken found good news and bad news when it went global with its "finger-lickin' good" slogan. In Chinese, it came...