Word: internetâ
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...those who still can't quite shake the notion that a direct-selling party is incredibly uncool, there's the Internet???both for buying Shaklee products and for learning about them. "The next generation is the most networked generation in history," says Barnett, who is on Facebook. "They're constantly talking and referring. Our business model is not dependent on people gathering in a home to demonstrate it. It's dependent on people learning something they didn't know, having a positive experience with our products and then sharing that with their friends." No matter how famous or ordinary those...
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