Word: internetting
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...talent - especially their own - is irreplaceable. So blinded are they, they have mismanaged their companies and shareholders have suffered. Co-author Knee, director of the media program at Columbia University and an investment banker with Evercore Partners, weighs in on the next big media deal, the treachery of the Internet and why the movie business sucks. (See the top 10 financial collapses...
...that is when [News Corp. CEO Rupert] Murdoch bought MySpace - and it's rumored Tom Freston lost his job [as Viacom CEO] over not buying it - everyone talked about MySpace and how smart that was. But several weeks apart from MySpace News Corp. spent even more money on an Internet game company called IGN that nobody's ever heard of since. If you only count the ones that look successful it's easy to be a genius. But unfortunately the shareholders are stuck with the unsuccessful ones as well...
...jury still out on MySpace? Absolutely. Since the acquisition MySpace has lost significant share to Facebook, which reflects just how hard it is to maintain barriers to entry on the Internet and why it's such a tough environment to play in. Now a number of folks say "Well, look, Google gave them $900 million in an ad deal for something they only paid $580 million for. How can that be bad?" And the answer to that is: Given that Fox Interactive Media group, of which MySpace is a part, actually lost money this year even after the short-term...
...What They're Guaranteeing in Finland: Forget life, liberty and the pursuit of happiness. How about the right to high-speed Internet? On Oct. 14, Finland announced plans to ensure that its 5.3 million citizens have access to a 1-megabit-per-second broadband connection by July 2010 and a 100-megabit-per-second connection by 2015. Government officials say Finland is the first nation to make broadband access a legal right...
...Obesity. The center is trying to expose the marketing tactics that make kids clamor for a sugary start to the day, crispy calorie bombs that are often low in fiber and high in junky carbohydrates. Rudd researchers just finished crunching Nielsen and comScore data - which track television and Internet marketing - to figure out exactly how much cereal advertising kids see. The result: obesity researchers for the first time have hard data proving that the least healthy cereals are the ones marketed most aggressively to children. (See which sugary brands do the most kid-chasing...