Word: inventors
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Dates: during 2000-2009
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Sport Shades Inventor: Alan Reichow at Pacific University for Nike Availability: Now, $60 for box of six lenses. Purchase requires fitting by a professional; monthly replacement recommended. To Learn More: nikevision.com & bauschlomb.com These amber-tinted MaxSight contact lenses from Nike filter out blue light to reduce glare and improve the visibility of baseballs, tennis balls and other moving targets. A gray-green version gives golfers an edge by enhancing the dips and curves of a distant putting green. Orioles second baseman Brian Roberts credits his MaxSights with boosting his batting average last season; Michelle Wie wore them during her professional...
Just Smashing Inventor: Fischer Availability: Now, $170 at tennis-warehouse.com. The 105-sq.-in. model is recommended for beginners; the 98-sq.-in. one is for more advanced players. To Learn More: www.fischer-tennis.com Fischer's Magnetic Speed tennis racquet won't fix your forehand, but hit the sweet spot, and you'll feel the difference. During normal play, a racquet's frame deforms slightly on impact before springing back. With the M-Speed, two unipolar magnets positioned in opposite sides of the head help speed the recovery so the ball is catapulted back over the net with extra oomph. Anna-Lena...
Drugs Over Easy Inventor: Deborah Adler Availability: Now, at Target pharmacies To Learn More: designforall.target.com From the mass retailer that put Philippe Starck styles in dorm rooms comes another evolution of design, this time for the medicine cabinet. Called ClearRx, Target's new prescription-drug packaging system - originally conceived by a student at the School of Visual Arts in New York City - turns the traditional amber-colored cylinder on its head. ClearRx bottles are not only upside down but also flattened out, so patients can read labels without rotating the package. Colored rings - say, blue for Mom, green...
Clear Water Revival Inventor: Vestergaard Frandsen Group Availability: Early 2006; $3 and up To Learn More: lifestraw.com The price of a caffe latte - about $3 - really can save a life. The LifeStraw, a beefed-up drinking straw designed by the Swiss-based company Vestergaard Frandsen, uses seven types of filters, including mesh, active carbon and iodine, to make 185 gal. of water clean enough to drink. It can prevent waterborne illnesses, such as typhoid and diarrhea, that kill at least 2 million people every year in the developing world. It can also create safe drinking water for victims of hurricanes...
...Hear Me Now? Inventor: Randall Roberts Availability: Now, at audiologists' offices; up to $299 To Learn More: starkey.com & elihearing.com This device makes it easier for hearing-aid users to go cellular. The tiny ELI plugs into the bottom of most behind-the-ear hearing aids, essentially turning them into wireless cell-phone headsets and eliminating the static that often occurs when hearing aids and mobile phones interact. A miniature microphone transmits the wearer's voice back to the phone. And for people who use in-the-ear hearing aids, there's another version of ELI that hangs on a cord...