Word: investments
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Dates: during 2000-2009
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...performing. Marketers in these media range from large drug firms spending tens of millions of dollars to small mechanic shops putting classified ads in the local newspaper. If all of these forms of adverting are down 25% to 35% it means that many, many businesses cannot even afford to invest in acquiring new customers. That, as much as any other sign, shows the depth of the recession's effect on businesses...
...results are more than just one set of very good numbers from one fairly large American company. Since Google may do business with more businesses than any other company in the world it is a nearly perfect indicator of the fact that firms will still have money to invest in marketing if they believe it is money well spent. It also means that as some sectors of the economy collapse there are others that are doing relatively well. Looking at the world through the lense of Google's earnings is encouraging...
...Once shy of making major foreign investments, Beijing has gone on the prowl for resources and underpriced assets across the globe. Cash-rich Chinese companies, backed by soft loans from state banks and re-energized by lower labor costs as jobs dry up, are descending on Central Asia, Africa and even Western Europe to snap up assets. State mining company Chinalco has tabled a $19.5 billion bid for British-Australian resources giant Rio Tinto. Beijing has launched a fund to buy distressed assets worldwide, inked a deal with Brazil's Petrobras and provided Russia with a $25 billion loan...
...There is a chronic incapacity of Italian leaders to think in the long term, or even beyond the next election. To invest in proper seismic standards doesn't get you votes," says Jacopo Zanchini of the Rome-based weekly Internazionale. "We always hear about how Italians are at their best in a crisis, which may be true. But that's also because we're at our worst in trying to avoid the crisis in the first place...
...borne by provincial and local governments. That burden will increase after 2011, meaning poorer western regions may be slower to achieve the blueprint's goals. "Health care reform is a long-term process," deputy finance minister Wang Jun told a news conference April 8. "It is impossible to invest the money today and make tangible process tomorrow...