Word: involvesâ
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Taking care of business means, for Jobs, not just lighting fires under the staff and gladhanding the media. It also involves???crucially?keeping the lines open to the young. His planned donation of 10,000 Apples to California schools gets him good will, a generous tax break and an even stronger foothold in what Hollywood likes to call "the youth market." He makes periodic campus appearances, where he is as likely as not to sit, shoes off, in the lotus position atop a dormitory coffee table and engagingly field questions. Nothing too specific, mind. The students will not press...
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