Word: iomega
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Dates: during 1990-1999
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...college dormitory environment, where high-speed networks are more efficient than floppy disks, the latter is becoming obsolete. In creating a cheap computer, Apple decided to forgo the drive and to offer it as an external option--leaving the ultimate choice up to the consumer. Imation and Iomega both offer 100+ MB disk drives (the former also offering compatibility with current floppy disks) for less than...
...storage medium that's quickly replacing the standard floppy. Instead, each of the competitors in this booming market is selling its own thing: ultra-high-density floppies by many other names. You've probably heard of the Zip drive, for instance, the purple-hued peripheral from Iomega that reads and writes to 100-meg removable discs. Lots of people use Zips at my office. So, a few months ago, instead of doing a lick of research, I bolted out to the nearest Staples and picked up a Zip drive for $150. It wasn't a mistake...
After painful and expensive visits to CompUSA in Brighton, I decided to invest in an Iomega zip drive. Never again would I fall victim to hard drive failure...
...that first note: for only $200 you can purchase an Iomega zip drive on which you can save your most important data files. These drives and their 100MB disks are also useful for storing large files like sound and video clips for easy transfer...
...March 11. And that doesn't come close to describing the anguish out there. Technology stocks are in a full-fledged bear market. They peaked last summer, and a whole batch of them are down 60% or more, including such one-time darlings as Intuit and Iomega. Merrill Lynch reports that 47% of all stocks selling over $5 have fallen at least 20%. The worst is over, you think? That's way too optimistic for me. Manley studied the past five bear markets, defined as a drop of at least 20% in the Standard & Poor's 500. In each case...