Word: ionics
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...From its Ionic-columned London headquarters building overlooking the Thames, Unilever conducts a globe-straddling business. Besides producing paper, plastic and chemicals, and operating a fleet of oceangoing freighters, Unilever sells soap, margarine, cooking oils, toilet articles, animal feed, canned and frozen foods, ice cream and sausages. Its 400 MacFisheries stores in Britain make it the world's largest fishmonger. One Unilever subsidiary, the United Africa Co., is the largest trader in Africa; another cultivates 213,710 acres of rubber, palm oil, cocoa and coffee plantations in six countries. With an annual ad budget of $300 million, Unilever...
...belly boites, with their papier-mâché palm trees or hand-painted Ionic columns, heretofore existed mainly on the patronage of Greek and Turkish families. Customers often bring their children; between performances, enthusiastic young men from the audience will take the floor to demonstrate their own amateur graces. Except for the odd uptown sex maniac or an overeager Greek sailor, the people watch in calm absorption. Small, shirt-sleeved orchestras play in 2/4 or 4/4 time, using guitars, violins, and more alien instruments with names that would open Sesame: the oud, grandfather of the lute; the darbuka...
Behind the massive walnut desk in Richmond's proud, Ionic-fronted Capitol, designed by Thomas Jefferson in 1785, sat florid, heavy-shouldered J. (for James) Lindsay Almond Jr., 66th Governor of Virginia in the line of Jefferson, Patrick Henry, James Monroe, John Tyler and Harry Flood Byrd. He had, he admitted, been under "continuous pressure." Just the night before, he and his wife had been awakened several times by telephone calls: "She'd jump up so I could get some sleep, and I jumped up so she could get some rest. Usually, it meant that both...
Rome Domesticated. Palladia was a master at building churches, convents and palaces. At 31 he walked off with a competition to reface the great medieval Basilica at Vicenza. His improvised solution-a two-story arcade made up of Doric and Ionic columns that frame intervening arches supported by free-standing columns-was so brilliantly successful that it has since been copied the length and breadth of Europe. A decade later he was the architect Venice turned to for the plans of San Giorgio Maggiore, one of the most beautiful, classically ordered churches in the city. But it was the country...
...oval form that Bernini used for St. Peter's Square, and throw it boldly along the city's outskirts, with an open prospect of unspoiled countryside. Binding together the 30 individual houses was a curtain wall modeled on a Palladian façade with its Ionic columns; behind it, Wood allowed for a variety in depth to the buildings to suit each owner's demands...