Word: ipod
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...million last year), has been beset by successful competitors in virtually all its product lines, ranging from Samsung televisions to Kodak digital cameras. Most humiliating, Sony lost its leadership in portable music players by failing to capitalize on the popularity of MP3 files, a gap that Apple's iPod-an idea that would once have shrieked "Sony!"-has exploited spectacularly. The Japanese company has been in turmoil ever since April 2003's "Sony shock," when the firm announced drastically lower sales and earnings. Its stock has dropped 66% over the past five years...
Sure, sure. you're hopelessly, helplessly in love with your iPod. That doesn't mean your precious doesn't have pimples. What about iPod's notorious lack of endurance between recharges, the sealed case that means you may have to scrap the thing if the internal battery dies, and the proprietary digital- music format that joins you at the hip to Apple's iTunes online store? Apple may hold more than 60% of the market for hard drive-based digital-music players, but even iPod devotees may have wandering eyes?and competitors are all crying "Pick me!" by delivering fetching...
...Leading the iPod-killer list is Sony's NW-HD3 Network Walkman, a player that attacks Apple at its stylishly minimalist core. Sony engineers understand that consumers want products that look as good as they sound, and the 20-GB NW-HD3 reflects that with its slim, anodized-aluminum casing. The player offers excellent sound and a menu that's easy to navigate using a four-way directional button. The company claims it can go 30 hours without recharging. But Sony style means Sony price: at $349, the NW-HD3 costs $50 more than Apple's 20-GB iPod...
...want to spend that kind of cash on a pocket player. Less memory equals lower price; a 5-GB hard drive can store up to 2,500 songs, enough for many people, which is one reason the iPod mini is as popular as its big brother. That's also why the mini is attracting competition from devices such as the iRiver H10. (An iRiver ad campaign features headphone-wearing models biting into apples over the tagline SWEETER ONE.) The H10 is about the same size as the mini, has about the same storage capacity, and likewise comes in designer colors...
...million last year), has been beset by successful competitors, ranging from Sharp televisions to Kodak digital cameras, in virtually all its product lines. Most humiliating: Sony lost its leadership in portable music players by failing to capitalize on the popularity of MP3 files--a gap that Apple's iPod has exploited masterfully. The company has been in turmoil ever since April 2003's "Sony shock," when it announced drastically lower sales and earnings. Its stock has dropped 66% over the past five years...