Word: ipod
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...launch will encourage similar innovations throughout the Tata Group. Others envision the Nano as something even more: a way to connect and mobilize India's declining rural economy, creating new jobs, new infrastructure and a culture of innovation far outside the big cities. "It's kind of like the iPod," says Tarun Khanna, a Harvard Business School professor who has studied the Tata Group for years. The Nano is a blank slate, he explains, that makes people think, What can you do with it? What if auto-rickshaw drivers bought Nanos, for example, and used them as more profitable, safer...
...original version of this article misidentified the iPod Shuffle as the iPod Nano...
...video.) Once we've got the All-Media Device, we're back in business. In the meantime, the migration from the Web to the post-Web world - where content is easier to consume on new mobile devices, but no longer free - is fully underway. (Read about the new iPod Shuffle...
...media's move to the post-Web world. The biggest change: Apple's app store will let us charge subscriptions for our content. (Of course, we always could charge for subscriptions on the Web, but who'd pay for that experience?) And now, with a rumored 9-inch iPod Touch heading to consumers - an Apple iReader! Linked to Apple's one-click-to-pay App store! - I bet great magazines and newspapers will come up with iterations that you actually will pay for. Once people own gorgeous gadgets, they want to augment them with content. The iPhone and Kindle proved...
...would read a 992-page book on their iPhone? It's not as bad as you'd think. With a 10-in. iPod Touch rumored to be in the works, perhaps someday there might be much needed pricing competition...