Word: iras
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...Spacey and Nicolas Cage put big bucks in the union's treasure chest and the spotlight of glamour on the little people. That doesn't mean the rank and file is itching for more picket-line time. "The actors just went through the longest strike in their history," says Ira Shepherd, who was lead negotiator for the advertisers. "That will have a moderating effect on their desire to do it again next year...
...office, who do the night shift at the factory and who serve you coffee at 35,000 ft. They live in households with incomes between $15,000 and $75,000. They like Gore's economic populism--especially on issues that have got little media attention, like his plan for IRA-style savings instruments to build wealth. But because they're parents--married, divorced and unmarried--they carry a special concern for the moral climate of the country. This, combined with a distrust of Washington, makes them targets for Bush and his pitch for a "fresh start." They swung heavily...
...office, who do the night shift at the factory and who serve you coffee at 35,000 ft. They live in households with incomes between $15,000 and $75,000. They like Gore's economic populism - especially on issues that have got little media attention, like his plan for IRA-style savings instruments to build wealth. But because they're parents - married, divorced and unmarried - they carry a special concern for the moral climate of the country. This, combined with a distrust of Washington, makes them targets for Bush and his pitch for a "fresh start." They swung heavily...
...advertisers pay residuals in proportion to the number of times a spot airs on the networks - but not on cable, for which the actor receives a flat rate. That system is outmoded, both sides agree, at a time when more and more advertising dollars are spent on cable. Says Ira Shepard, a lawyer negotiating for the advertisers, "There is no industry in this country, if not the world, that can, in the year 2000, survive on concepts and rules that fit technology in the 1950 and 1960s, and the TV advertising industry is no different...
...group of reform-minded physicians, caregivers and academics hopes to change the way doctors approach dying. They want all of us to discuss it sooner, so that no one faces a Kevorkian moment. "Our expectations as a culture for end-of-life care are too low," says Dr. Ira Byock, author of Dying Well: Peace and Possibilities at the End of Life. He thinks the assisted-suicide debate misses the point: "Doctors spend 12 minutes with you, even if you have a serious illness. So we only have a couple minutes to listen to your deepest fears...