Word: iras
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...flawed. Among other things, Coca-Cola neglected to inform consumers that choosing new Coke meant saying farewell to old Coke. "We failed to tell the tasters graphically enough that their preference for the new would mean that they would never be able to taste the original Coke again," explained Ira Herbert, vice president for worldwide marketing...
...Crimson knows that its biggest tests await in May and June, when the heavyweights will look to defend their Eastern Sprints and IRA titles...
Some might even doubt that Harvard will be in the mix at the 2005 International Rowing Association (IRA) National Championships...
...Everyone in the league is looking for Harvard to take it [the IRA crown] back because it’s an odd year,” first varsity coxswain Felix Yu said...
...Forum was first envisioned nearly 30 years ago at the Kennedy School of Government (KSG) by Associate Dean Ira Jackson and then-Dean Graham Allison, now Director of KSG’s Belfer Center for Science and International Affairs. Allison proposed mirroring the Forum on the Greek agora, an arena of conversation, politics, philosophy, and commerce. Over the past 27 years, the Forum has attempted to embody these characteristics, hosting more than 1,700 events seen by live audiences totaling more than 500,000 people with millions watching on cable television, teleconferencing, and the Internet. Since its inception...