Word: isotta
(lookup in dictionary)
(lookup stats)
Dates: during 1930-1939
Sort By: most recent first
(reverse)
Because of Mr. Durant's imported car, an inference seemed obvious. The Mathis has 9 to 12 h.p., sells at around $1,600. Regarding another intrusion, Argus, Paris automobile paper, last week was very definite. According to Argus, Ford Motor Car Co. will soon be manufacturing Isotta Fraschinis in Detroit, while Fords will pour in great volume from Isotta's Italian factories. To handle the plan, a new $5,000,000 company is said to have been formed in Italy, 51% owned by Isotta Fraschini Co. and the Italian Commercial Bank, 49% by Ford. In this exchange...
...Rolls-Royce of Italy" is the Isotta-Fraschini while Fiat goes in for "Fordized" mass production. But it was announced last week that Mr. Ford has contracted with Isotta to make Ford cars in Italy, at Firso to some extent, from parts shipped from Detroit, later from 100% Italian parts. Since Italy's duty on parts is now much less than on cars, Mr. Ford should be able to worst all U. S. rivals in the Italian market. To complete the Ford-Isotta agreement, Ford's Export Manager Charles E. Sorensen and Sir Percival Perry, general Ford representative throughout Europe...
Engines in the show ranged from the 30 h. p. Aeronca to the 1,800 h. p., 18-cylinder Isotta-Fraschini, largest single-unit aircraft power plant ever built...
...January 1930, Sir Percival sailed for Turkey and came back overland through Europe, leaving consternation in his wake -such as the Steyr scandal in Vienna and the Isotta-Fraschini affair in Milan (TIME, March 31). Back in London, "Sir P.," who is after all an Englishman, did not join Mr. Ford in lambasting his countrymen. Instead, for his part, he discreetly praised the European workman, thus: "Laboring under the same conditions and receiving the same high wages the European workman is more efficient than the American, who is no miracle worker...
Fascists were fearful lest a vital Italian War industry, motor-making, fall into foreign hands. A blast from Il Duce almost immediately shriveled the Ford-Isotta deal...