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...voyage was translated into more than 60 languages, sold more than 20 million cop ies. In 1955 he made an expedition to Easter Island, 2,350 miles west of Chile, and another bestseller, Aku-Aku, resulted. But then he bought a 13th century terra cotta chateau above the Ital ian Riviera and settled down to a comfortable life of sun-kissed scholarship. Had Thor Heyerdahl become adventurer emeritus? Not quite...

Author: /time Magazine | Title: Books: Wine-Dark Sails | 8/30/1971 | See Source »

...agency (1969 billings: $740 million). In what President Dan Seymour calls "a financial investment," the agency in 1965 bought an insurance company, Puerto Rican-American, which specializes in auto coverage. Having paid $5,000,000 for 84% of the insurance firm's stock, Thompson replenished its working cap ital by borrowing $5,000,000 from another insurance company-at a low 51% interest rate. This year Puerto Rican-American is earning $1,000,000 on premiums of $14 million...

Author: /time Magazine | Title: Advertising: Beyond the Frontiers | 9/7/1970 | See Source »

...months, the East Germans and Soviets had threatened a new Berlin cri sis if the West Germans persisted in their plan to convene the Federal Republic's electoral college in the western half of the divided former German cap ital. Last week, as 1,023 West German electors met in West Berlin's cavernous East Prussia Hall and by a narrow margin selected Socialist Gustav Heinemann to succeed retiring President Heinrich Lübke as West German head of state, the Communist response was relatively mild and constrained...

Author: /time Magazine | Title: West Berlin: The Crisis That Wasn't | 3/14/1969 | See Source »

...hours. Metro succeeded in less time and at less cost than had been expected. "We're probably ten years ahead of any other city in the U.S. in cleaning up our waters," says Ellis. By 1965, he had conceived an other, even more ambitious countywide program of cap ital improvements that would represent the nation's first truly comprehensive effort by private citizens to cope with rapid urbanization. He knew it had to be big to make a difference and had to start soon rather than wait for the glacial processes of governmental action...

Author: /time Magazine | Title: Nation: LEADERSHIP: THE VITAL INGREDIENT | 1/24/1969 | See Source »

...said Surjo Sediono, a high of ficial of Indonesia's Foreign Investment Board. He describes 1967 as the "year of promotion," when Indonesians and potential foreign investors got acquaint ed, both in Djakarta and in Geneva, at a conference sponsored by Time Inc. last November. Courting private cap ital, the new regime has returned virtu ally all foreign properties seized by Sukarno, promised tax holidays and easy repatriation of profits to all newcomers...

Author: /time Magazine | Title: Indonesia: After the Hangover | 3/15/1968 | See Source »

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