Word: italian
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Dates: during 1970-1979
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...parliamentary pact with other parties was in disarray. An all-out general strike, threatened by the unions, held the possibility of toppling the government altogether. And a swelling chorus of leftist parties, led by the Communists, was demanding the formation of an all-party "emergency government." As the Italian Socialist Party newspaper Avanti! warned: "The countdown against Andreotti has begun. " From Rome last week TIME Bureau Chief Jordan Bonfante cabled this report on the latest stage in Italy's ongoing crisis...
...months, longer than the average life span of most postwar Italian governments, Andreotti's Cabinet has survived and even prospered with the support of the Communists and other major parties. The Premier reduced inflation from 25% to less than 15%, shored up the vulnerable lira, and even brought the 1977 balance of payments into the black...
...pressure grew, leftists insisted that the time had come for Communist participation in an emergency government. Ugo La Malfa, leader of the small Republican Party and a perennial Cassandra of Italian politics, argued that only full Communist "co-responsibility" could provide the consensus necessary to cope with the country's grave problems. Besides, he reasoned, if the Communists were to return to opposition, they would be in a position to exploit labor and student disaffection and perhaps win the next election...
...course, some people would say it doesn't look like much from the inside either. Cross the East River from Manhattan into Brooklyn on the D train and all you'll see will be run-down houses, grimy and depressing factories, litter-lined streets and people. Three million people. Italian, Black, Jewish, Hispanic, Irish people. And not one of them ever said dese, dem, dose in his life...
Rogers avoids Madison Avenue's incestuous inner circles like the plague because "most people turn out anything to make a buck." He has dared to fire big accounts like glamorous Gucci (because the Italian company wanted its luggage photographed in a certain style). He despises hard-sell advertising of the Charmin TV variety, and has no intention of growing just for growth's sake ("Anybody who says you have to branch into other fields is a dope"). All this he has accomplished with a lean, highly paid staff of just ten people. In short, Rogers is proving that the "boutique...