Word: italianize
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Dates: during 1980-1989
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...parallel abroad, where Americans were enjoying the spending power of the strongest dollar in years. Propelled by the high level of U.S. interest rates and concerns about political instability abroad, the dollar smashed records for three straight days. The U.S. currency reached alltime highs against the French franc, the Italian lira and the British pound, and a ten-year peak in relation to the West German mark. By the end of the week, a dollar was worth 8.59 francs, 1,700.25 lire and 2.8 marks. The pound cost only $1.40. The dollar's gains continued even though...
...content to be the largest U.S. importer of Italian wines, Villa Banfi decided to put down roots in the vineyards of Tuscany. But that turned out to be no easy matter. The company had to convince some suspicious Italians that it was a serious winemaker. Local residents feared that the Americans would produce a pallid, commercial product that would damage the area's reputation for fine wine. When Villa Banfi first sought to buy land near Montalcino (pop. 5,500) in 1978, the area's growers and agricultural unions strongly objected. They remained unconvinced even after the company...
Villa Banfi's leap into winemaking at a time when large corporations like Atlanta's Coca-Cola are getting out of the business seems at first surprising. But Villa Banfi's products may be the right wines at the right time. American demand for Italian wines is strong despite a worldwide glut that has hurt growers in California, West Germany and France. In 1982, Italian labels accounted for 59% of all table wine imported into...
...addition to expanding its markets, Villa Banfi is developing wines that are more upscale than Riunite. Directing that effort is Chief Oenologist Ezio Rivella, 50, the first Italian ever elected to head the Union Internationale des Oenologues in Paris. Rivella has helped develop new wine-production techniques that do not require additives like sulfur dioxide and allow white wine to be shipped abroad without alteration of its taste or color...
...flavor of her whole life." Trouble is, Heymann's "flavor" often seems to leave a bad taste. His 1976 book Ezra Pound: The Last Rower contained what Heymann said was an original interview with the poet. Critic Hugh Kenner, however, found a remarkably similar one in an obscure Italian journal printed years before. Scholars have charged that Heymann's 1980 volume on the prominent Lowell family of Massachusetts, American Aristocracy, was filled with wrong dates and cultural howlers...