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...farmer unearthed a strange item in the Syrian sands: a snarling lion carved from gray basalt. He dug a little further and found a ritual basin ringed with marching warriors and a banquet scene. The pieces ended up in the national museum at Aleppo...

Author: /time Magazine | Title: Religion: An Ancient City Lives | 9/21/1981 | See Source »

...raped in a place other than your home, remember everything you can about the setting. Try to leave your fingerprints everywhere you can, and try to leave some personal small item such as a button or earring, anything which can be traced to you. Preserve all physical evidence carefully. Do not bathe, shower, douche, change clothing, comb hair, etc. Try not to touch any object handled by your attacker...

Author: By Alan Cooperman, | Title: Securing the Ivory lower | 9/14/1981 | See Source »

...Iraqi nuclear reactor near Baghdad only three days later. Sadat felt humiliated by both the nature and timing of the Israeli action against an Arab state. He was even angrier after the Israelis bombed Beirut in mid-July, killing some 300 people and wounding 800. So the first item of business at last week's talks was a full discussion of the Israeli attacks. Begin cited detailed military data to try to justify the strikes but his host remained noncommittal. "We have discussed this," Sadat said later, "but I should advise no comment...

Author: /time Magazine | Title: Middle East: Quiet Talks by the Sea | 9/7/1981 | See Source »

...Jose, Calif., an imported-car dealer offers a cash bounty of $100 to any customer who brings in a Mediterranean fruit fly, dead or alive. The hot novelty item in San Francisco gift shops is a Medfly encased in a clear plastic apple. From Silicon Valley's computer whizzes comes a new video game called Medfly Mania: to stem a tide of electronic insects, the players must choose among competing insect-killing strategies while dealing with such all too real obstacles as bad weather, helicopter failures and the accidental release of fertile male flies...

Author: /time Magazine | Title: Environment: Black Friday, Then Brown Rot | 8/31/1981 | See Source »

Brand extension is basically a way to get more sales bang for the marketing buck. Experts say it now costs $30 million or more in advertising and marketing to launch a new brand nationwide, and just one item in ten survives. By presenting buyers with a familiar name, companies generally increase the chances of success. Says Edward Tauber, a University of Southern California marketing professor: "It's a method for a company to enter a new business through the lever age of its most valuable asset-the consumer awareness, good will and impressions conveyed by its brand name." Deere...

Author: /time Magazine | Title: Name Game | 8/31/1981 | See Source »

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