Word: itemizing
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...just did a survey of 2,000 consumers, and 92% of them said that when they buy an item at a steep discount?a branded good?they tell their friends proudly. Only 8% pretend that the good was purchased at full retail price...
Esprit is tapping into a new trend in apparel retailing called fast fashion that has been exemplified by H&M. Shoppers buy clothing more frequently and wear each item less often, in part because the prices are low. Esprit now replaces its clothing lines almost entirely each month. Not only does that give shoppers more new items to purchase each year, but it also decreases Esprit's risk. If one trend flops, a new one hits the stores a month later...
...Funny, He Never Seemed Sober," your Aug. 21 People item about Robin Williams falling off the wagon: It's very poor sportsmanship to kick a man when he's down. Williams was mensch enough to go public with his drinking problem instead of hiding it as 99% of celebrities do until it graces the front page of the tabloids. I see his admission as a strength, not a weakness. SANDE ANFANG Half Moon Bay, Calif...
...least if the proliferation of such advisories is any indication. No longer is it sufficient for kiddie paraphernalia to carry hypercautious legal disclaimers--CAUTION: DO NOT ALLOW CHILDREN UNDER 3 TO PLAY INSIDE CAMP STOVE WHEN LIT. Nowadays toys, classes, even cartoons carry high-concept "claimers" detailing how said item or activity is prepping your preschooler for a Supreme Court clerkship...
Sign up here to trade DVD's, CD's, paberbacks, video games and more. The only money that changes hands is the $1 fee you pay the site for each successful trade. It's easy to post an item: you simply plug in identifying information--the site walks you through that--and the Web elves produce a full listing. The sole limitation--apart from those of your collection--is that you can only swap like items (CDs for CDs, books for books etc.). So choose a screen name, and start swapping...