Word: ives
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...November 28: Rudenstine, suffering from severe fatigue, requests a medical leave of absence.I see in retrospect that I still thought I was 35 years old and could go three or four years without a vacation, Rudenstine said in 1996. Ive realized Im no longer 35 years old. The absence is closely covered by the national media and is featured on the cover of Newsweek. He returns 3 months later...
...tking me out agn, u lousy toad? ive nvr hd a pistachio milkshk. i dnt know if my asian digestv tract cn tk it. wat do u think...
...Perhaps I am simply being drawn in by the Apple propaganda machine. When Jonathan Ive, head of Apple's design team, states his motto--"Sorry, no beige"--he sounds an awful lot like the giddy materialist, marketing style rather than substance. The goal here, after all, is to sell computers. But when Ive says, "We didn't start with engineering dictates. We actually started with people," his statement has more meaning than the typical car commercial. Computers live in our offices and our homes, and everywhere their gray sharp-edged packaging advertises their status as the "other." But computers...
...this his closest partner is Jonathan Ive, whose much lauded industrial-design team defined the new Apple by creating the smash-hit candy-colored iMac. "We work together as designers work together," says Ive. "We move from talking about overall goals and visions for a product to talking about how pieces of plastic are manufactured, how labels are designed...
Thus there has been a rebirth of that rare blend of hot tech and cool aesthetics that drew Ive from London to Apple's Cupertino headquarters in the first place. "The first time I used a Mac," he says, "it was so clear that somebody had paid attention to details that nobody else would have noticed. I remember thinking, 'That's remarkable. Why did they care so much...