Word: izvestia
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There was little chance that the item would have made the Moscow papers four years ago, when Nikita Khrushchev was in power and Son-in-Law Alelcsei Adzhubei was editor of Izvestia. But now Adzhubei, 43, is just a features editor on the magazine Soviet Union, and the Russian press was only too willing to note that he had been charged with reckless driving for running down a woman as she pushed her baby carriage across the street. Adzhubei could have been jailed for ten years if mother or child had been seriously injured. The woman did suffer a concussion...
...result was a drab series of social-realist novels with such command-economy titles as his 1935 potboiler. Without Stopping for Breath. Then Ehrenburg reported the Spanish Civil War for Izvestia in vivid prose that made him Russia's leading journalist...
...newspapers would face ruin if they lost circulation the way leading Soviet dailies did last year. Izvestia, the government paper, was down 300,000 (to 7,500,000). Komsomolskaya Pravda, the journal of the Communist youth, was down 500,000 (to 6,300,000). Pravda, the official party mouthpiece, suffered the most spectacular drop of all; it was down 1,000,000 copies (to 6,000,000). But oddly enough, the decline is a healthy sign of sorts...
...competitive pressure is causing the papers to shed some of their drabness. Headlines are boxed in color, the number of pictures has increased, the quality of newsprint and typography has improved. Political puritanism and pre-publication censorship still keep the mass-circulation national papers, such as Pravda and Izvestia, from carrying stories about sex and murder, though such crimes are now sometimes reported in the local press...
...Officialdom. The national papers have been trying to win readers, who pay two kopecks (the price of two cigarettes) per paper, by publishing more human-interest stories. Last year, for instance, they covered the Tashkent earthquakes, which would previously have been reported only in the local Uzbek papers. Izvestia recently ran a story describing how a bus skidded and fell into a lake-albeit in a very positive way. It reported that a policeman rescued six of the passengers, but said nothing about the other 64, who presumably were not so lucky...