Word: j
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Dates: during 1960-1969
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...Coachella Valley and the Delano market center, Susan J. Diamond set out to get the growers' side of the dispute. Most of the' time, she could only interview the growers at night, after their 15-or 16-hour day, and she went away suspecting that tempers were short largely be cause the owners worked such killing ,hours. Curiously, no one ever offered her a grape...
There was, to be sure, an element of the convert's zeal on the part of the proponents of last week's resolution, several of whom have admitted that they were negligent in not objecting much earlier to Viet Nam policy. Its chief sponsor, in fact, was J. William Fulbright, who five years ago also sponsored the Gulf of Tonkin resolution -the measure that the Johnson Administration later claimed was the "functional equivalent" of a declaration of war. In part at least, last week's National Commitments resolution is the doves' belated atonement for the Tonkin...
...agencies are starting up to serve the need, though most of them bill less than $1,000,000 annually. Last week, for example, Zebra Associates opened shop in Manhattan with an integrated staff. The agency is a partnership between Raymond League, a former account executive at J. Walter Thompson, and Joan Murray, a correspondent for Manhattan's WCBS-TV. Their biggest account is the national campaign for All-Pro Chicken, the franchising chain headed by Brady Keys, retired professional football star. Zebra's admen are not the least self-conscious about using heavy Negro dialect in their...
...same sense of black pride is found in the slogans of Howard Sanders, a former radio executive who opened his own agency on Madison Avenue in 1966 and now bills $1.5 million. His frank approach is illustrated by a campaign to present R. J. Reynolds Tobacco Co. to the black community. One picture shows a Negro in a white shirt and necktie adjusting a complex piece of laboratory equipment. The caption: "What's Franklin Weaver doing in our chemical plant if he's not there to sweep?" It would be difficult for a white agency...
Among the Allied leaders, Chamberlain bears the brunt of the author's j'accuse. Mosley does not disagree with the political opponent who judged the Prime Minister only qualified to serve as "lord mayor of Birmingham in a bad year." In the witty image of Diplomat-Author Harold Nicolson, Chamberlain may have looked like a curate entering a pub for the first time, but he was sneaky enough, says Mosley, to trick Anthony Eden into resigning as Foreign Minister and, as late as the summer of 1939, to make fumbling secret overtures to the Germans without informing...