Word: jackrabbited
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Honda owes its jackrabbit start in the U.S. market at least partly to a corporate culture that fosters flexibility and innovation. The company operates with an openness that is rare in the world of Japanese business, where consensus and conformity are the rule. To boost communication, Honda has done away with executive lunch rooms and private offices. At Marysville, for example, egalitarianism prevails: all Honda employees, right up to Shoichiro Irimajiri, president of Honda's American manufacturing division, wear white coveralls with their names stitched in red lettering above the right breast pocket...
Baseball on a pair of ping-pong courts. Jackrabbit base-stealers, high-flying infielders and plastic ground. And two old-school, real ballplayers...
...Jackrabbit...
...smiling eyes and that radical pug nose, one senses big ambition. Alive on Arrival, his heel-kicking 1978 debut, moved zealous writers to compare Forbert with classic heartland American music-makers the likes of Gram Parsons, Bob Dylan, Elvis Presley, Hank Williams, Woody Guthrie and Jimmie Rodgers. Then came Jackrabbit Slim, the 1979 follow-up, a helping of string and chorus-sweetened love songs, and the critics scooped their superlatives back again...
Though the public embraced Jackrabbit and its hit single, "Romeo's Tune," 600,000 copies worth, Forbert remains glaringly suspicious of the media. Many reporters, early on, stereotyped him as "the new Dylan." The comparison was inevitable, given Forbert's harmonica and guitar-driven, folk-flavored style, but the singer resented being written into a corner. Moreover, with an eye on the kind of tragedy that came to Presley, Parsons, Williams and others in his line of work, Forbert seems terrified of the psychological fallout of fame...