Word: jim
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Dates: during 1990-1999
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...marrying Netscape and taking Sun as a mistress, that's how. Netscape gives Case both a battalion of geek programmers and the software they've been working on, from industrial-strength Web tools to the back-office e-commerce programs that Netscape CEO Jim Barksdale was peddling to corporate customers before he abruptly, and wisely, folded his cards...
...exhausted Jim Barksdale, the veteran CEO who had been hired to figure out how the scrappy start-up could survive against all odds--against Microsoft!--sat in a hard chair on the edge of the stage and did his genteel best to calm his people. How many of you came to Netscape because we acquired your company? he asked. A quarter of the employees in the room raised their hands. Well, said Barksdale, this is just another acquisition...
...Walker's agents were making $5 to $15 a day, pioneering a system of multilevel marketing that Walker and her associates perfected for the black market. More than any other single businessperson, Walker unveiled the vast economic potential of an African-American economy, even one stifled and suffocating under Jim Crow segregation...
...finally, an entrepreneur unlike any other: Jim Moran, 89, who, until he retired in 1985, reigned as supreme master of that most singular marketing device--the stunt. Highlights: he sold an icebox to an Eskimo on behalf of the American Ice Manufacturers Association. He personally hatched an ostrich egg by sitting on it for 19 days, 4 hrs. and 32 min., on behalf of the 1947 movie The Egg and I. For producer David Merrick, whose Broadway show The Matchmaker needed a little extra coverage, he dressed an orangutan in a chauffeur's suit and set the creature...
...estate to use a pay phone, and H.L. Hunt (1889-74), who every day either brought his lunch to work in a paper sack or, when not feeling quite so flush, cadged his secretary's sandwich. Less well known was oil and cattle baron James ("Silver Dollar Jim") West (1903-57). Wearing a diamond-encrusted Texas Ranger's badge and hunched behind the wheel of one of his 30 automobiles, West loved to race alongside Houston police in pursuit of evildoers, throwing handfuls of silver dollars to startled onlookers as he sped...