Word: jimming
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...almost all of them for local sponsors in 100 TV markets. Last week, on behalf of a soft drink and a bed company, he began assaulting viewers in New York City, who don't yet know what has hit them. The man behind the big mouth, Kentucky-born Actor Jim Varney, 36, attributes Ernest's popularity to his unabashed intrusiveness: "He thinks he's really being helpful, giving wonderful advice when you don't really want it." (Example: "If you're waitin' on me, you're backin' up!") Has success gone to Varney's head? "We'll do lunch...
...playing has seemed an adjunct to the celebration. Though they have their appealing characters, including the game's regal running back, Walter Payton, the Bears are far from the most comely players in the National Football League. In fact, beginning with a quarterback who cuts his own hair, young Jim McMahon, they could be the least glamorous people ever to dine at a Super Bowl, which may start to explain their charm...
...sales tool for a starch manufacturer named Staley, shifted to Chicago in the custody of the amazing Halas. It might be an exaggeration to say that the entire fabric of sport was sewn in this singular man, but it is a fact that Halas shared one field with Jim Thorpe and yielded another to Babe Ruth. He was a most valuable player in the 1919 Rose Bowl and for a moment a rightfielder with the New York Yankees, but indelibly he was Papa Bear...
Even Payton, the teddy bear whose cloying nickname is "Sweetness," counts himself among the brutes. When Payton passed Jim Brown last season to become the leading rusher in league history (14,860 yds. to date), Brown gave him a blessing that the proud Cleveland runner would have withheld from Pittsburgh's Franco Harris. "Payton is a gladiator," he said. "Walter follows the code." Brown was a better runner; so was Sayers. But for running, blocking, throwing passes and catching them, Payton is all-around the most productive football player of the two-platoon era. "For most of his career, teams...
With five seconds to go in the game, and only two years left in his football career, a 23-year-old boy kicked a 32-yd. field goal that won a Super Bowl. "What do you do after you've won the Super Bowl?" Jim O'Brien asked himself, and there was no answer. "I was single," he says, "and I was immature. I did some dumb things." He got into a barroom fight, and a bottle in the face cost him some of the vision in one eye. "That's my badge a stupidity." It took a few years...