Word: jinglees
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"Can you fight 24 hours, Japanese businessman?" The satirical question, posed by a commercial jingle now running on Japanese television, has struck a chord in that workaholic society. The mock-martial melody promotes Regain, a caffeine-and-vitamin beverage billed as a pick-me-up for weary workers. Sales of...
Last November Epic/Sony released a CD single of the jingle, sung by actor Saburo Tokito, who plays an oddly intrepid businessman in Regain's surreal commercials. So far, the CD has sold 300,000 copies and topped the Japanese pop-music chart. Definitely not amused: Japan's Labor Ministry, which...
He is the Santa Claus of State and Washington Streets who spends his mornings with the hurried crunch of Christmas shoppers and the jingle of his Salvation Army bell.
Snap, crackle, pop? Callow youths who hear that riff might mistake it for the opening of a new rap song, but anyone old enough to have endured the 1950s and '60s knows the refrain as the opening of a TV-commercial jingle for Rice Krispies cereal. Now the old standby...
During spring training, Commissioner Peter Ueberroth quietly tried to talk to Martin about his drinking. But alcohol and baseball have always had a charmed association. Beer is practically a synonym for the sport. Hockey scrapes Drunken Driver Pelle Lindbergh off the highway, while basketball and football shake their heads at...